NY NOW 2026 - Premier Wholesale Market Returns to New York City

Dates: 1-3 February 2026 in New York. Prepare yourself for the NY NOW Winter 2026 Market in New York City at the Jacob K. Javits Convention center. It is known as the premire wholeslae event and buyers can purchase products such as Art products, Fashion Accessories gifts and many more. With its rich history and commitment to showcasing innovative products, NY NOW continues to be a cornerstone event for industry.

An Varied Marketplace

This year, NY Now 2026 will have an even bigger pool with upcoming and fresher brand new designers across many sectors. It is further divided into three main subsets – Gift & Lifestyle, Jewelry & Accessories, and the last being Home. This way attendees will not be limited by time as they can efficiently travel through the show floor where they can meet the exhibitors of their interest.

Gift & Lifestyle: Covers products for babies and children, beauty and wellness products, hobbys like stationery, games and much more. It's a prime ground for a variety of luxurious products and lifestyle gifts

Jewelery & Accessories: The area has it all from fashion jewelry to fine jwelery and modern trends in apparel. This is a must visit area when looking for adorning of stylish personal items.

Home: This segment includes goods tied to a particular lifestyle and cuisine focusing on home design, décor, garden and outdoor living, as well as food and beverages.

For great activities during your stay check out this page: Top Activities New York

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Opportunities for Exhibitors

By taking part in NY NOW 2026, exhibitors are granted unparalleled exposure to an eclectic mix of buyers. From independent specialty retailers and boutique owners to major e-commerce platforms and even museum shops, the attendees are diverse. Such diversity is an exhibitor's dream come true to broaden their markets and foster significant business ties.

To capture their target audience and add value to the marketing strategies, NY NOW's supportive network Educational training is available. Such attendees put in maximum effort and construct appeal strategies to advertising their booth design, merchandising strategies and buyer attraction initiatives. Exhibitors can make the most sales by branding themselves along with booth appeal.

Networking and Educative Programs

Besides the exhibition floor, NY NOW 2026 has an intensive list of networking sessions and education classes. A panel of industry experts will teach market trends, consumer behavior, and innovative business strategies, enabling business leaders and professionals gain a competitive advantage in the retail space. This programs are designed to prepare professionals for the ever competitive world of retail.

Networking activities are meticulously crafted to encourage interactions between participants and attendees or even participants with other participants from the same field. These relationships can result in new deals, alliances, and other helpful benefits that can increase organizational productivity.

Media and Journalistic Attention

Significant attention is paid to the media with NY NOW as over 400 journalists working for various institutions, from trade newspapers to fashion and design magazines, were in attendance. This enables the vendors to receive media attention which helps to improve the brand image and increase visibility.

Planning your visit

NY NOW 2026 will take place at the Jacob K. Javits Convention Center, 429 11th Ave, New York, NY, United States. The center has a modernized infrastructure and provides for the needs of all visitors which will make their stay pleasurable and productive.

For those coming from out of town, the conference organizers can assist with vehicle and hotel reservations. It is advisable to start planning early in order to optimize the program and reserve a room.

Conclusion

Professionals hunting for business opportunities and trying to learn new products or new market trends will find NY NOW 2026 as an ideal event to attend and gain the insights they require. NY NOW 2026 will serve the needs of all the merchants attending and all the exhibitors trying to advertise in the trade show from the vibrant city of New York.

For more information about the event visit this website.

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Our DMCs can assist with accommodation, (gala) dinners, meeting rooms, transport, team building and other options you need for your event